People are the channel
The average employee has 1,000+ contacts. Your team is your most trusted, highest-converting marketing channel.
TracPoint transforms every employee into a measurable driver of business growth — turning everyday interactions into referrals, reviews, sales, and lasting customer relationships.
Every day, employees interact with customers, prospects, partners, and their communities. Those moments represent thousands of untapped opportunities to build relationships, generate referrals, strengthen customer loyalty, collect reviews, increase sales, and expand brand awareness.
TracPoint brings those opportunities together in a single AI-powered platform — equipping every employee with intelligent tools to engage customers, share branded content, generate referrals, collect reviews, promote offers, capture leads, and build meaningful business relationships, while giving organizations real-time analytics that measure the impact of every interaction.
Powered by artificial intelligence, TracPoint continuously helps organizations identify new opportunities, automate engagement, optimize performance, and maximize the return on every employee relationship.
Unlike point solutions that solve one problem at a time, TracPoint connects employee engagement, customer acquisition, marketing, reputation management, and business intelligence into one unified growth platform — delivering measurable, scalable growth powered by the people who know your customers best.
The average employee has 1,000+ contacts. Your team is your most trusted, highest-converting marketing channel.
No App Store, no downloads, no developers. If it isn't effortless for reps and customers, it won't get used.
Real-time analytics from company down to the individual rep, so you always know what's working.
Referrals, reviews, repeat visits, revenue. We optimize for the metrics that actually grow your business.
We've implemented Tracpoint with Uptown, and overall, it has been a great addition to our business. It's been extremely valuable for generating referrals and helping our team stay connected with our Rogers customers. The look and feel of the platform made it easy for our employees to adopt, and the digital business card has been an excellent tool for maintaining ongoing customer relationships. Our retail team is actively utilizing the app and its features, making customer interactions more engaging, and providing added value throughout the customer experience. A special thank you to Ryan, Beatrice, and the entire Tracpoint team for their outstanding support, continuous product updates, and customer-focused approach. Their commitment to improving the platform has made a real difference. Overall, Tracpoint has been a great product for our organization. It has helped our team strengthen customer connections, increase referrals, and deliver a more valuable and modern retail experience.
Join the Leading businesses using TracPoint to turn employees into brand ambassadors.