Features

Everything you need to
engage, acquire & grow.

One AI-powered platform — from a live analytics dashboard to digital cards, push, referrals, promotions, gamification, and an employee community.

01 · ADVANCED ANALYTICS

Your business, at a glance — always

Watch shares, installs, engagement, and button clicks climb in real time, with push notifications and referral messages dropping into view as they happen.

  • Drill from company → store → rep → individual install
  • Live totals for shares, opens, reviews & referrals
  • AI insights that flag what's working
TracPoint admin dashboard displayed on an office monitor showing over 100,000 installs, high session and share volume, and growth across every metric
02 · DIGITAL BUSINESS CARDS

Every rep, a branded card customers keep

Replace paper cards with a living digital card. Customers tap to call, email, refer, review, grab a promotion, or save it straight to Apple & Google Wallet.

  • Call, email, refer, review & promotions in one tap
  • Add to Apple & Google Wallet
Customer viewing a rep's digital business card in store — call, email, review, refer and a promotion in one screen
03 · EASY SHARE

Share the app in seconds — any way you like

Reps share with a QR code, a text, or an email. Customers open instantly in the browser and add to their home screen. No App Store, no friction.

Two customers in store sharing digital cards via QR code and Share Card
04 · PUSH NOTIFICATIONS & MESSAGING

Bring customers back — automatically

Smart, timely push notifications land right on the home screen. Promotions, reminders, and personalized messages that drive repeat visits without lifting a finger.

Push notification on a lock screen: 20% off all accessories, this weekend only
05 · REFERRALS

One tap for customers to refer their friends

A single, obvious button turns happy customers into your salesforce. Every referral is tracked back to the rep and store that earned it.

A customer forwarding the rep's digital business card to a friend over text message
06 · AI PROMOTIONS DESIGNER

Design beautiful promotions with AI

Describe the offer and let the AI designer generate on-brand promotions in seconds — landing pages, codes, and creative, ready to push to every customer.

Retail associate using TracPoint's AI Promotions Designer to generate an on-brand in-store promotion from a text prompt
07 · BEAUTIFUL PROMOTIONS

Promotions that actually engage

Go beyond a coupon. Serialized bar codes, videos, landing pages, scratch-n-win, and spin-the-wheel — interactive offers customers want to open.

  • Landing pages & serialized barcodes
  • Scratch-n-win & spin-the-wheel
08 · GAMIFICATION

Motivate reps with leaderboards

Turn sharing and referrals into friendly competition. Leaderboards, points, and badges keep your team engaged and driving results every day.

The team celebrating together while checking the top performers leaderboard on a phone
09 · GATHERPOINT

An employee community that builds culture

GatherPoint gives your workforce a private feed and gallery to celebrate wins, share tips, and stay connected across every location.

A team member using GatherPoint to capture a photo at an outdoor pop-up event booth
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One platform. Every feature.

See it all working together on your brand.